Business & service introductions
Explain who you help, what you offer and what the experience looks like. Plan the spoken message and supporting footage for a homepage, service page or business profile.
A clear message, made for the right screen
Timex plans business videos, service explainers and campaign content for websites, social channels and advertising. Start with the audience, the message and the action you want viewers to take, then build a production brief that fits the job.
Based in Fresno, Timex scopes business productions around your location, schedule and intended use. Availability, travel and production requirements for Central Valley projects are confirmed during planning.

Illustrative production direction
Explain who you help, what you offer and what the experience looks like. Plan the spoken message and supporting footage for a homepage, service page or business profile.
Prepare interview prompts and supporting shots that help people explain their work naturally. Confirm participant permission, the interview setting and how the footage may be used.
Build a focused creative brief around one offer or message. Agree on the claims, call to action, placement and variations before producing material for a campaign.
Plan vertical clips that communicate a useful point quickly. Capture or select footage with room for platform controls, captions and a clear opening, rather than relying on an automatic crop.
Review footage you are authorized to use, then scope the edit, audio cleanup, graphics, music and revision rounds. File quality and available coverage determine what the edit can achieve.
Confirm horizontal, vertical or square exports and the required resolution. Caption files, burned-in captions, thumbnails and alternate cuts are included when specified in the delivery brief.
Plan the engagement
The production brief is the shared reference for what will be filmed, edited and delivered. It also identifies the approvals and materials needed from your team.
Share the subject, audience, filming location, desired release date and intended placements. Include any existing footage or reference style so the team can propose the production and review milestones.
Plan a video projectBusiness videos, social content and listing media have different production requirements. Use the related services to choose the right brief; the illustration on this page is visual direction, not a completed client project.
How It Works
Agree on the story and delivery requirements early so filming, editing and feedback work toward the same result.
Define the audience, message, distribution channels and deliverables. Prepare a script, storyboard or interview outline suited to the project.
Confirm location access, participants, shot list and schedule. Film the agreed material or review the authorized footage supplied for editing.
Assemble the story with the scoped audio, graphics and captions. Collect consolidated feedback and complete the agreed revision rounds.
Check the final cut, caption spelling and required formats. Deliver organized files and confirm any separate publishing responsibilities.
Business Value
Production decisions should make the video easier to use in the places your customers already find you.
Give the viewer a clear explanation of the service, process or offer featured in the brief.
Plan framing, captions and exports for the website, social feed or campaign where the video will appear.
Keep final files, approved variations and usage notes together so your team knows what it can publish.
Frequently Asked Questions
The quote identifies pre-production, filming or supplied-footage requirements, edit deliverables, revision rounds and the agreed formats. Locations, production time, participants, graphics, licensing, travel and additional versions can affect the scope. Share the brief before treating a price as confirmed.
Share the filming location, preferred dates and access requirements. Timex is based in Fresno; production availability, travel and any site-specific requirements are confirmed before the shoot is booked.
Yes, when planned into the scope. Horizontal website footage and vertical social clips can need different framing, openings and edits. Identify the placements before filming so the shot list and deliverables account for them.
Yes. We first review the files, audio, resolution and available coverage, and confirm that you have permission to use the material. The edit scope follows what those files support and may identify missing shots or recordings.
Timing depends on the brief, locations, production availability, complexity and review rounds. The proposal sets the production milestones and target delivery window. Timely access, supplied assets and consolidated feedback are part of that schedule.
Each is confirmed in the scope. Music and third-party assets need suitable usage rights. Specify required caption formats, raw-footage delivery, project files and any later re-editing needs before the quote is finalized.
Business video production focuses on the company, its services and campaign content. Property photography, listing tours, aerial media and agent content have a dedicated real estate media service, with the property and listing requirements scoped separately.
Tell us who the video is for, where it will be shown and what material you already have. We will clarify the production needs, formats and review milestones.
Plan a video project