Website design / Fresno, California
Nova West Energy
Timex redesigned Nova West Energy's public website, bringing its energy services, project imagery and quote enquiries into one responsive experience for homeowners and businesses.
Explore the project
The brief
Solar, storage and EV charging raise different questions for each property. The website needed a clear route from understanding the available services to starting a conversation with the Nova West team.
The redesigned experience organizes service choices, separates residential and commercial information, and brings project photographs into the browsing journey. Quote actions give visitors a next step alongside the information they are exploring.
Inside the project
The experience connects three parts of the customer journey. Each has a clear purpose in the redesigned site.
Dedicated service paths help visitors find solar, energy storage, battery installation, EV charging and solar cleaning information.
Residential and commercial paths give visitors a relevant starting point.
The website uses imagery from Nova West's project library to introduce the kind of installation work the business provides.
Project imagery belongs to Nova West. Timex's work in this case study is the website redesign.
Quote enquiry actions and guided chat entry points connect service discovery with the next conversation.
The Nova West team reviews the property and installation requirements before preparing a proposal.
The practical outcome
Visitors can move between energy services and residential or commercial information without relying on a single general description.
Public project photography gives the service content a visual connection to the company's installation work.
Visitors can continue from reading about the services to requesting a quote through the website's customer journey.
The outcome described here is the delivered website experience. No conversion, revenue or enquiry-delivery result is claimed.
Built by Timex Solution Inc.
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